The CO-RO Foundation
– a family legacy

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20 Feb 2019

Owned by a foundation

The CO-RO foundation, known as CO-RO’s Fond, creates a stable platform from which we are able to realise our purpose and goal.


The Danish Petersen brothers founded CO-RO in 1942 in surprisingly humble conditions. One of them, Mr Jep Petersen, later headed the company until he died in 2005. He was man passionate about his life’s work – and his staff – who had helped grow the business into the global, fast-moving consumer goods company it is today.

Shortly before his death, he decided to safeguard CO-RO’s future by creating a foundation. As well as leading, strengthening and maintaining CO-RO Group’s existing company’s, the foundation would also support future companies and other activities. True to Jep Petersen’s vision, CO-RO’s Fond is the core of our organisation and the centre from where we refresh and delight people all over the world.

20 Feb 2019


The CO-RO Foundation is offering a full scholarship to IMD’s one-year MBA program to a Danish national.

The CO-RO Foundation scholarship was initiated by IMD alumnus, Michael Ring, Managing Director of Stelton and Chairman of the Board of Directors at CO-RO A/S.

IMD aims to encourage high achievers from around the globe who don’t necessarily have the financial means to apply, but do have the potential, drive and passion that we are looking for in our MBA program. We are very grateful to the CO-RO Foundation for offering this scholarship opportunity to a Danish national.

The IMD MBA program is an intimate, personalized leadership development experience delivering an unmatched emphasis on leadership, entrepreneurship, global and digital while equipping participants with the classic MBA toolkit.

The program is a life-changing journey with incredible networking opportunities for those with the ambitions to make a real difference in a complex and rapidly changing world.

Interested to learn more or know someone who might be? If yes, please contact IMD, Gitte Marie Didrichsen at

Application deadlines for the 2022 program are: 1st May 2021, 1st July 2021 and 1st September 2021.