Milestone 75th anniversary celebrated with exciting construction

Currently, CO-RO is celebrating the company’s 75th anniversary. Employees, business partners, journalists, customers and friends are all coming together for a few special events, including the beginning of construction of a new Innovation Center and headquarters.

President Søren Holm Jensen says:

”Having now turned 75, CO-RO is stronger than ever. Looking back at our company history makes us all very proud. Today, we are celebrating the past, the present and the future with the construction of our new Innovation Center which will be our ideas powerhouse.”

The Innovation Center is expected to be completed by the end of 2018. It will facilitate multidisciplinary collaboration, speed-to-market and the development of new enticing fruit based products.

CO-RO increasingly focuses on innovation, strong partnerships worldwide and a company culture which fosters continued, responsible growth. Currently, the global soft drink manufacturer is aiming to meet some exciting targets, including entering new markets such as Kenya, Sri Lanka and Iran.

Since 1942, when brothers Jep and Flemming Petersen laid the foundation stones of today’s global enterprise, CO-RO has come a long way, and has developed far beyond the imagination of its pioneering founders. Three quarters of a century later, the innovative spirit of CO-RO continues in leaps and bounds.